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Herb Allure was founded in 1997 by Russ Tanner and Laura Clement. The company was started in an attempt to remedy the shortage of scientific information that was available to the public for herbs and nutritional supplements.
Russ and Laura both suffered from mercury toxicity from their amalgam ("silver") dental fillings and fully recovered after having them removed in July of 2000. Russ and Laura are currently advocates in the exposure of mercury toxicity via amalgam fillings, chemtrails, coal-burning power plants, vaccines and tattoos.
Laura holds a Bachelors in English Education from the University of South Florida (USF) in Tampa, Florida. Laura taught high school English in New Port Richey, Florida and co-founded Herb Allure, Inc.
In 1997. Laura authored the following references books which have sold in 14 countries and are related to herbs manufactured by Nature's Sunshine Products:
- The Herb Allure Master Reference for Nature's Sunshine Products
- HART Top 120 for NSP Products
- HART Aromatherpy for NSP Products
Russ holds an Associate Degree in Electronics Technology from UEI in Tampa, Florida and has earned an ISCET (International Society of Certified Electronics Technicians) license. He has worked designing microprocessor-controlled embedded systems, and as Technical Director for Pasco Hernando Community College in New Port Richey, Florida.
Russ co-founded Herb Allure, Inc. in 1997 and conceived the HART series of books authored by Laura Clement. He enjoys writing and producing music, helping people overcome personal and health-related problems, and writing Internet computer software.